Ah, the Super Bowl. No matter if your team made it or not — or even if you don’t know a football from a shuttlecock — the Bowl means putting your diet on pause, and revelling at some of the greatest (and most expensive) commercials in the universe.

Who cares about that fumble or the latest touchdown? Commercial debuts are all we’re really here for. Amazon’s latest Alexa commercial is no exception.

This ad shows what would happen if Alexa lost her voice, and celebrities attempt to take over the task (even Jeff Bezos makes an appearance).

Not surprisingly, the A-listers aren’t quite as helpful. Gordon Ramsey drops a few F-Bombs on a 32-year-old for not knowing how to make a grilled cheese sandwich (“THE RECIPE IS IN THE ******** NAME!!!”). Cardi B pokes fun at a student’s question about Mars, and Anthony Hopkins gives us the requisite Hopkins chills as he feeds a peacock (because…why not?) and channels Hannibal Lecter.

Gordon Ramsay as Alexa | 2019 Super Bowl Champion: Amazon’s Alexa Commercial

Luckily, Alexa recovers by the end. And even though it didn’t work in the commercial, it would be kind of cool if a celebrity responded to you the next time you asked a question. None of our favorite celebs even return our calls. But whatever.

Amazon’s Echo Dot, Alexa virtual assistant on wooden board Feature Image Photo by Editorial credit: MAHATHIR MOHD YASIN / Shutterstock.com

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